A fashion emergency and a social media surge helped Kayla Jones ’18 launch her brand Women With Ballz.
Fashion & Apparel
“Girl Math” and Consumer Conscience
Swagata Chakraborty ’21 studies how the way we feel impacts the things we buy.
Refining the Retail Experience
Patrick Klesius ’98 uses data analytics to help top-line jewelry and fashion brands reach customers like never before.
Coach Shug Jordan Wore the Houndstooth Hat First
New research and eyewitness testimony reveal Auburn Coach Ralph “Shug” Jordan was first in Alabama to wear the famous Houndstooth Hat.
Dressed to Impress
How the Campus Career Closet is helping Auburn students dress their professional best.
A Tip of the Cap: The Rookie Auburn Tiger (R.A.T.) Program
Remembering the long-lost tradition and tribulations of Auburn freshmen “Rats.”
Building a Brand, Cultivating a Community
A fashion emergency and a social media surge helped Kayla Jones ’18 launch her brand Women With Ballz.
“Girl Math” and Consumer Conscience
Swagata Chakraborty ’21 studies how the way we feel impacts the things we buy.
Refining the Retail Experience
Patrick Klesius ’98 uses data analytics to help top-line jewelry and fashion brands reach customers like never before.
Coach Shug Jordan Wore the Houndstooth Hat First
New research and eyewitness testimony reveal Auburn Coach Ralph “Shug” Jordan was first in Alabama to wear the famous Houndstooth Hat.
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More Fashion & Apparel Stories
Following the Thread: Jazmine Motley-Maddox ’09
A publicist found her calling designing costumes for stars like Jennifer Aniston and Octavia Spencer.





